Stories
My Kixx Story #5: Changbeom Lee, Challenging the Market as...
“A brand that dares to challenge needs a marketer who dares to do the same.” …
My Kixx Story #4: Kwanhee Choi, Pursuing the Balance Between...
“Sustainability is becoming more important every day—in the engine oil industry especially.” Remarked Kwanhee Choi,…
My Kixx Story #3: Rae Wook Cho, Engineered for Precision,...
When consumers purchase a bottle of Kixx lubricant, they know they are getting a precisely…
My Kixx Story #2: Hyun Wook Kim, Crossing Borders with...
Three decades of experience in GS Caltex’s Finished Lubricants division. Hyun Wook Kim, a manager…
My Kixx Story #1: Ji Seon Park, Witness to 20...
For Ji Seon Park, leader of Public Relations Team 1 at GS Caltex, Kixx is…
Next-generation Refrigeration Oil for Low-GWP Refrigerants, Kixx RF P 85
▶ Read our first episode, “A Comprehensive Guide to Refrigeration Compressor Oil: What It is…
How Efficient is Generative AI? Behind-the-Scenes of Kixx’s AI Campaign:...
Ask a question, and within seconds, you’ll receive an answer. Point out a mistake, and…
Kixx HDX with Long-ODI: The Ultimate Solution for Your Heavy-Duty...
Heavy-duty vehicles and commercial trucks endure a lot of strain from overloading, challenging road conditions…
The Kixx PAO Line: Only the Best for Your Engine
Base oils make up 75% to 99% of an engine oil. Needless to say, they’re…
A New Way to Navigate Kixx: Choose the Right Oil...
Kixx has simplified its automotive lubricant lineup so that it’s easier to navigate by vehicle…
Kixx at MWC 2026: Immersion Cooling for AI Data Centers
In Barcelona, Spain, Kixx made its first appearance at Mobile World Congress (MWC) 2026, one…
Next-Gen Lubes #3: Kixx’s Bio-Based Portfolio Drives Sustainable Performance
Consumers and businesses now choose lubricants using a fundamentally different set of criteria, with environmental…
Introducing New Kixx Product Leaflets for the Renewed Brand and...
Kixx has introduced a new set of leaflets designed to clearly explain its simplified product…
Next-Gen Lubes #2: Building Tomorrow’s Digital Infrastructure with Kixx’s Liquid...
The rapid rise of digital technology has driven explosive growth in data centers, as the…
Next-Gen Lubes #1: Kixx’s Next-Generation Lubricants Powering Tomorrow’s Industries
In 2025, the need for next-generation lubricants that optimize performance is greater than ever. These types of…
‘The New Kixx’ Storybook: Connecting Past, Present, and Future
Kixx, the lubricants brand of GS Caltex, has entered an exciting new era with the…
A Comprehensive Look at Kixx’s New Product System and Package...
GS Caltex’s lubricant brand, Kixx, has recently undergone a brand renewal including updates to its…
Kixx Introduces New Ways to Explore the Brand
See It. Hear It. Experience It. Explore the Brand in Every Dimension As part…
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GS Caltex Address: GS Tower 508, Nonhyeon-ro, Gangnam-gu, Seoul, Republic of Korea
Copyright © 2024 GS Caltex Corporation. All rights Reserved
News | Stories | Tips & Info | About Us | Product Finder
GS Caltex Address:
GS Tower 508, Nonhyeon-ro, Gangnam-gu, Seoul, Republic of Korea
Copyright © 2024 GS Caltex Corporation. All rights Reserved
