In 2025, the need for next-generation lubricants that optimize performance is greater than ever. These types of advanced lubricants are developed to meet the evolving demands of modern industries, which have more stringent performance requirements and sustainability goals. Their applications range from immersion cooling in hyper-scale data centers to electric and hybrid vehicle drivetrains, as well as environmentally responsible solutions for industrial equipment. Notably, these lubricants are becoming increasingly essential to ensure safe, reliable, and cost-effective operations as global industries begin prioritizing energy efficiency, electrification, and reduced environmental impact.  

Against this dynamic backdrop—and through its recent brand renewal—Kixx is further establishing itself as a future-oriented company that is leading the development of advanced lubricants tailored to next-generation and emerging industries. 

Kixx’s Next-Generation Lubricant Portfolio 

Kixx’s Liquid Cooling Lineup: Advanced Cooling Solutions for Modern Infrastructure 

Kixx offers comprehensive liquid cooling solutions across both immersion cooling and direct liquid cooling.

The lubricant industry has recently expanded its portfolio to include liquid cooling solutions. Kixx is also strengthening its advanced cooling technologies with specialized solutions for the data center industry. In 2023, the brand launched Kixx Immersion Fluid S, an immersion cooling lineup, designed for applications ranging from data centers to EV batteries and energy storage systems (ESS). More recently, Kixx introduced Kixx DLC Fluid PG25, a direct liquid cooling fluid engineered to enhance energy efficiency in servers by targeting heat-generating components inside servers such as CPUs and GPUs. With these launches, Kixx now offers comprehensive liquid cooling solutions across both immersion cooling and direct liquid cooling, two rapidly emerging technologies reshaping the efficiency and sustainability of modern digital infrastructure. 

Kixx Bio-based Lubricant Lineup: Sustainability from the Source 

The Kixx BIO lineup reduces emissions while still meeting the strictest standards for engine oil.

Kixx’s bio-based lubricants are developed using plant-derived or biodegradable base oils to meet rising sustainability demands across industries. It includes Kixx BIO, a high-performance, fully synthetic engine oil made from plant-based oil; Kixx Chain BIO, a fully synthetic, biodegradable chainsaw oil that meets the performance requirements of the German Centre for Forest Work and Technology (KWF, Kuratorium für Waldarbeit und Forsttechnik); and Kixx RD BIO, a fully synthetic, biodegradable hydraulic fluid with a low level of ecotoxicity and bioaccumulation. 

Kixx Lubricant Lineup for Eco-focused Equipment: Powering Clean Mobility 

Specially designed for hybrid electric vehicles (HEV), Kixx HYBRID minimizes CO₂ emissions while offering maximized fuel efficiency.

This lineup of lubricants is designed for the mobility and machinery of a future-forward society—specifically EVs, hybrid vehicles, and eco-conscious equipment. It includes Kixx EV, an EV fluid including both e-transmission fluid for EV powertrains and e-thermal fluids for EV batteries; Kixx HYBRID, a premium performance, fully synthetic engine oil specially designed for HEVs; Kixx Gear EP S Wind, a synthetic industrial gear oil for the application of wind power; and Kixx RF P 85, a refrigeration compressor oil for low GWP refrigerants. 

Shaping the Future of Lubrication 

Kixx isn’t just adapting to the needs of next-generation industries—it’s actively shaping them. Through purpose-built products, deep technical partnerships, and a sharpened brand identity, Kixx is proving that lubrication can be a quiet force behind smarter, more sustainable systems. 

Kixx’s expansive product lineup demonstrates leadership in both technical performance and the setting of new standards for quality, reliability, and environmental stewardship. With every new enhancement and formulation, Kixx is helping redefine what it means to move efficiently—and responsibly—in a rapidly evolving world. 

The story of Kixx’s next-generation lubricants that move the future continues. In the second installment of the Next-Gen Lubes series, Kixx will take a deeper look into its liquid cooling fluid lineup.