Posts by KIXX
Kixx Hydraulic Fluids – The Perfect Fit for Your Machinery
Hydraulic systems are a crucial part of machinery used in a broad range of industries, including manufacturing, construction, mining, agriculture, and marine fields. Hydraulic fluid plays a vital role in these systems, transferring power, dissipating heat, generating sealing film to prevent leakage, providing thorough lubrication, and removing contaminants. Quality hydraulic fluid eliminates the risk of…
Read MoreGS Caltex India Celebrates National Mechanic’s Day with #GaadiKeDoctor Campaign
On Feb 2, GS Caltex India (GSIPL) launched a campaign celebrating its second National Mechanic’s Day. Feb 2 is also GSIPL’s Foundation Day anniversary – the thirteenth since the company’s establishment in 2010. The campaign’s aim is both to commemorate the company’s foundation anniversary and to raise awareness of the vital role mechanics play in…
Read More[Kixx Brand Story #3] What Lies Ahead for the Kixx Brand
Environmental shifts in the lubricants business The lubricants market is facing some significant environmental changes ahead – both in relation to business and nature. First, the shift to electric vehicles is accelerating, rapidly replacing internal combustion engine vehicles on the road. Electric vehicles, unlike internal combustion engine vehicles, don’t require engine oil. Instead, electric vehicles…
Read More[Kixx Brand Story #2] How We Created the Lubricant Brand ‘Kixx’
The History of the GS Caltex Lubricant Business and the Founding of Kixx GS Caltex, a Korean oil refining company, was established in 1967 as a joint venture between Lucky Geumseong Group of Korea (now LG Group) and Caltex of the United States (now Chevron Company). Formerly the Honam Oil Refinery, Ltd., in 1996, it…
Read More[Kixx Brand Story #1] What is the Role of Branding in the Lubricant Business?
An Exploration of the History of Lubricants Every moving device in the world produces friction and wear. When friction and wear occur, unnecessary energy loss occurs, and the life of the device is shortened. This is where lubricants come in. Lubricants reduce wear, and they do so in many different forms and types, from liquids…
Read MoreKixx Wins Korea’s First Brand Award for the 7th Consecutive Year
Recognition from customers serves as a great way to gauge brand sentiment. It can serve as a barometer to help companies course correct or continue on the path to success. For Kixx, 2023 started with a stellar reminder of the company’s efforts, as Kixx took home the honor of being recognized as Korea’s No. 1…
Read MoreKixx Sponsors Vietnam-based Grab Cup, a Soccer Tournament for Drivers Hosted by Southeast Asian Rideshare Company Grab
Kixx – Korea’s No.1 engine oil provider – was the proud sponsor of 2022’s Grab Cup in Vietnam, a soccer tournament which began in Nov of last year and came to a conclusion on Jan 6, wrapping up several weeks of energetic sport, friendly competition and multimedia engagement from fans of soccer, Grab drivers…
Read MoreKixx Launches Quiz Promotion in Vietnam with a Chance at Nearly One Billion VND in Prizes, in Appreciation of Customers
Kixx is kicking off the new year by offering customers nearly a billion VND in prizes through a fun new online quiz, as a token of gratitude for their support. The lucky draw promotion, which runs from December 30, 2022 to February 25, 2023, offers drivers a chance to score amazing prizes including: Hyundai…
Read More[KixxPedia] What Happens If You Don’t Change Your Car Engine Oil
Drivers who care for and maintain their vehicles know the importance of engine oils – and of car oil changes. They change their oil regularly according to the seasons or miles they’ve traveled, and look into different types of engine oils to find the one that gives their vehicle the best performance. And while not…
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